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Marketing Programs Specialist (m/f), Gwalior in Gwalior, Madhya Pradesh

Your tasks:
- Collaboration on and development of demand generation plans, programs, and campaigns
- Creating campaign copy, landing pages, and follow up email responses
- Constant analysis of our performance metrics including our cost per lead in various channels
- Program coordination and communication with the Sales organization
- Generating standard and ad hoc campaign performance reports
Your skills:
- An understanding of processes, systems and procedures associated with demand generation
- Good written and verbal communication skills
- 3-5 or more years of marketing experience. Including background in marketing services, programs, communications, database marketing or related role executing interactive or direct marketing programs
- Analytical capabilities
- Degree in Marketing, business or other related field, with marketing, advertising or communications preferred
- B2B marketing experience preferred
- Hard-working, determined self-starter
- Ability to collaborate and work effectively in fast paced environment with rapidly changing requirements and shifting priorities
Location
Gwalior
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